From the Editor by Craig Stark #39, 21 March 2005

Real men don't sell girlie books. Or do they? Well, if they don't, they should rethink their strategy because there are plenty of them very much worth selling. If you've been reading 50/50, you've noticed that I haven't been shy about mentioning cookbooks or fashion magazines, and in today's feature article, "Equine Profits for Real Men," I'm steeling myself and going right at another girlie niche - C.W. Anderson's horse books.

Next, I get lots of questions about flashpoints. Though it's a fairly straightforward concept, it does take some explaining and a fair amount of illustration to clarify what they are and how to use them. In response to this (and also to eliminate the need for me to continue repeating myself in emails) Contributing Editor Pamela Palmer has assembled a BookThink BookTopics entry on flashpoints - an annotated list of links to past BookThink articles on this topic. Hopefully, this will be more than you'd ever want to know about the topic.

Finally, thanks for the great suggestions to the BookThink's Dictionary of Classified Ad Code Words and Phrases for Booksellers. Keep them coming and post them here.